1stAveMachine

Live action, animation, AI, and interactive technology all sit inside the same production conversation at 1stAveMachine. Our directors and makers are supported by teams in New York, Los Angeles, London, and Buenos Aires, giving us the reach to take ambitious ideas from concept through production and launch. Our AI and digital work includes SGX’s Bedtime AI Storymaker and La Fenêtre, Amazon x Honda’s Dream Generator, Audi Q8, Carvana, and Coke Zero projects. We’re interested in generative technology when it opens a new kind of story or interaction, while keeping direction and production craft firmly in control. We’re a natural fit for brands that want to combine film, technology, and audience participation without managing separate creative and production partners.

We are strongest when a campaign needs both production rigor and a new form of interaction, especially across automotive, technology, consumer brands, cultural launches, and branded entertainment. Global production resources let us combine directors, live action, animation, AI, experience design, and technical build without splitting the idea across unrelated vendors. The medium can change, but the idea stays under one connected production approach.